First day of class and we were well into diving in the subject of "green washing". A lot of this blog's content will revert back into this theme of "green washing", so I thought it was best to start off with a post of the truth behind the term.
Green Washing: (green’wash’, -wôsh’) – verb: the act of misleading consumers regarding the environmental practices of a company or the environmental benefits of a product or service.
(starting to get it a little bit more... green washing = bad)
Green washing has it's own list of sins, things to watch out for and be aware of. They highlight the main places that companies will try and pull the blinds with. Check it out. It's crazy interesting
http://sinsofgreenwashing.org/findings/greenwashing-report-2009/
Linking through the site of sins of green washing, with an amazing amount of great information. I ran across links to help you through every decision that has to do with deterring from a green washing company, and how to not to become one yourself.
http://sinsofgreenwashing.org/take-action/useful-resources/
This link will list so many endless possibilities. Have fun and let's learn all about Green Washing!
With thanks to http://sinsofgreenwashing.org/ you can pretty much find most of what I'm tell'n ya. Less enticing of course.
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